Name, Image & Likeness (NIL):
Accelerating Recruiting Outcomes

Data-Driven Name, Image & Likeness Campaigns for the U.S. Military and National Guard

Who We Are

At Blackhorse NIL, our leadership team comprises three former Army Officers, each bringing a wealth of military and commercial experience to the table. We fully understand and have lived the mission of the United States Military on an intimate level and have firsthand experience with the challenges and nuances associated with recruiting

Our Mission

Blackhorse NIL specializes in connecting the Military with potential recruits through strategic partnerships with college student-athletes. We identify target audiences, select and vet athletes, create compliant and engaging content, and manage campaigns that align with government recruitment goals and national defense priorities. Our data-driven approach, rigorous compliance procedures, and detailed reporting ensure impactful and measurable results.

Our Process

As a strategic partner in your recruitment efforts, we ensure our campaigns are meticulously aligned with Department of Defense and State objectives, while maintaining comprehensive compliance with all NCAA, legal, and government regulations, and employing a data-driven, adaptive strategy for optimal results

Strategic Alignment with

DoD / State Objectives

Campaigns aligned with DoD and State strategic objectives

Comprehensive Compliance

(NCAA, Legal, Government)

Minimizing legal and reputational

risk for government partners

Data-Driven &
Adaptive Strategy

Data-driven campaign optimization based on key performance indicators

Address:

2100 Glendale Street

Winston Salem, NC 27127

Phone:

704.778.8808

Email:

RayBednar@BlackhorseNIL.com

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